Starting my research and developing my practical skills:

In order to begin my advanced portfolio in media I will research the marketing campaign for the recently released film Battleship. I will look at all of the marketing methods used and how the trailer, posters and magazine covers maintained a unique selling point (USP), signified the genre and had similar stylistic traits. Then using the Film Education Website I will have a go at devising my own trailer for the film employing my recently acquired knowledge about film marketing.